To secure the same quality standards that Google offers to its users through Street View, Trusted Photographers are the only certified specialists with the rights to access Google’s tools and work on producing such images. They are trained to take high quality photos of building interiors, accommodating for common challenges such as low lighting and tight spaces. The photographers are also certified to take pictures using fisheye lenses and rotating camera turrets (mounted on tripods) that, once uploaded to Google’s processing pipelines by photographers, will be transformed into 360-degree panoramic imagery and a walk through of your business. Once photographers upload the pictures from their cameras, Google’s processing pipelines use sophisticated image stitching, HDR, image matching and other technologies to produce these panoramic walkthroughs.